Week 10 · Days 46–50
Portfolio & Job Search Launch
Package everything into a job-ready portfolio and start outreach.
Portfolio deliverable · Complete portfolio site + resume + 10 outreach messages sent
Auditing your portfolio
Task: Review and select your best 3 artifacts
Review everything you've built (research summary, PRD, UX audit, metrics framework, experiment doc, roadmap, tech spec, case studies). Pick your strongest 3 for the portfolio homepage.
Task: Write portfolio intro/bio
Write a 3-4 sentence bio for your portfolio site explaining your background, what you focused on in this bootcamp, and what role you're targeting.
Resume tailoring
Lesson: Resume bullets for PM roles
PM resume bullets work best as: [Action verb] + [what you did/built] + [impact, ideally quantified]. For self-directed bootcamp projects, you can still quantify scope and process even without 'real' business metrics: 'Conducted 3 user interviews and synthesized findings into a persona that informed a feature PRD' is concrete and process-oriented. 'Designed an A/B test framework including hypothesis, sample size calculation, and guardrail metrics for a mock feature' shows you understand experimentation rigor. Avoid vague verbs like 'helped with' or 'worked on' — use 'led,' 'designed,' 'analyzed,' 'prioritized,' 'shipped' (where applicable). Tailor which 2-3 projects you feature based on the job description's emphasis (growth vs core product vs technical).
Task: Update resume with bootcamp projects
Add a 'Projects' section to your resume featuring 2-3 bootcamp deliverables with quantified impact/scope where possible.
Outreach strategy
Lesson: Cold outreach that works
Generic outreach ('I'd love to learn more about opportunities at [company]') gets ignored because it requires the recipient to do all the work of figuring out who you are and why they should care. Specific outreach references something real: a piece of your portfolio relevant to their team ('I did a UX audit of [competitor]'s onboarding flow and noticed a pattern that might be relevant to what your team is working on'), a thoughtful observation about their product, or a genuine question about their work. Keep it to 3-4 sentences, make the ask small and easy (a 15-min chat, not 'can you refer me'), and always include a link to relevant portfolio work — it does the credibility-building for you.
Task: Build a target list of 20 people/roles
Build a list of 20 target roles or people (PMs, recruiters, hiring managers) at companies from Week 1's list to reach out to.
Send outreach
Task: Send 10 outreach messages
Send personalized outreach messages to 10 people from your list, referencing specific portfolio work where relevant.
Final reflection & next steps
Deliverable: Bootcamp retrospective + next 30-day plan
Write a retrospective: what you built, what surprised you, your biggest growth area, and a 30-day plan for continued interview prep and outreach.
Advanced Challenge: Write your AI-native PM positioning statement
Write a tight 'who I am' positioning statement (3-4 sentences, usable in your LinkedIn headline/about, portfolio intro, and outreach messages) that connects your 7 years of consumer marketplace experience to AI-native product management. Don't just list tools (Claude, Cursor) — articulate a clear thesis about how your marketplace experience informs your approach to AI product work, and how this series is extending that into a repeatable skillset (evaluation frameworks, AI UX patterns, AI-aware roadmapping). This statement is your answer to 'why should we consider you for an AI-focused PM role' — make it concrete, not buzzword-driven.