Growth in Practice · Building in public
Real product thinking.
Built in public.
Practical analysis of consumer growth, experimentation, and AI-native products — grounded in real operating experience.

I'm a former marketplace founder translating 7+ years of end-to-end ownership into the language and evidence industry product teams recognize. The current series documents that work in public.
Interactive portfolio map
The Growth System
Six connected themes organize the work across the portfolio.
The current series
A 10-week product sprint from learning to published work.
Growth in Practice turns product thinking into visible work. Each week combines focused learning, hands-on analysis, and a substantial portfolio deliverable that connects founder experience to industry product roles.
01 · Learn
Daily lessons and hands-on PM exercises.
02 · Build
One portfolio-ready deliverable each week.
03 · Publish
Progress and completed work shared publicly.
Current Series Progress
0 / 94 tasksThe current series begins with Week 1, Day 1.
Current focus: Week 1, Day 1 — What does a PM actually do? →10
Weeks
50
Days
94
Tasks
Explore the current series
Day 00 · FOUNDATION
Building Growth in Practice
The product, codebase, and positioning work that turned a personal PM tracker into a public portfolio designed to make founder experience legible.
WEEK 01 · DAYS 1–5
PM Foundations
Understand what PMs actually do day-to-day and learn the core mental models you'll use all bootcamp.
📦 A 1-page 'PM Operating Philosophy' doc
WEEK 02 · DAYS 6–10
User Research
Practice running real research: interviews, surveys, and persona-building.
📦 1 user research summary with 3 real interviews + persona
WEEK 03 · DAYS 11–15
Product Sense & Strategy
Practice writing PRDs and developing product strategy / vision documents.
📦 A 1-page PRD for a new feature
WEEK 04 · DAYS 16–20
UX Audit & Design Literacy (Figma)
Build comfort in Figma and practice critiquing UX using heuristics.
📦 A full UX audit of a consumer app with Figma annotations
WEEK 05 · DAYS 21–25
Metrics & Analytics
Get comfortable with the metrics PMs live in: funnels, retention curves, and basic SQL.
📦 A metrics dashboard mockup with defined KPIs
WEEK 06 · DAYS 26–30
Growth Frameworks & Experimentation
Learn how growth PMs design experiments and think about A/B testing.
📦 An experiment design doc (hypothesis + A/B test plan)
WEEK 07 · DAYS 31–35
Roadmapping & Prioritization
Practice prioritization frameworks and stakeholder communication.
📦 A quarterly roadmap with prioritization rationale
WEEK 08 · DAYS 36–40
Technical Fluency
Build confidence working with engineers: APIs, agile ceremonies, and writing technical specs.
📦 A technical spec / engineering handoff doc
WEEK 09 · DAYS 41–45
Case Studies & Mock Interviews
Practice product sense, estimation, and strategy questions under interview conditions.
📦 2 written case study answers + 1 recorded mock interview
WEEK 10 · DAYS 46–50
Portfolio & Job Search Launch
Package everything into a job-ready portfolio and start outreach.
📦 Complete portfolio site + resume + 10 outreach messages sent
How it works
- Open any week to see the lessons, exercises, and advanced challenges.
- Use the current-focus link above to follow the work in progress.
- Visit the portfolio to review completed deliverables.